Sihan Bo Chen is the Head of Greater China and Head of Asia, GSMA Ltd . GSMA is the world largest mobile trade association and Sihan represents GSMA in Asia, especially China to closely work with governments, mobile industry leaders and its ecosystem, to encourage industry innovation, promote advanced technologies and business models, and enhance the sustainable growth in the industry. Sihan joined GSMA in 2011 from London then relocated to Hong Kong later of the year. She was the Vice President, Business Development of Asia and has been the key figure and leader in the development of GSMA in Asia. Prior to GSMA, Sihan has extensive experience in media, government relationships and business management in both mainland China and United Kingdom. Sihan holds an MBA degree from University of Surrey and Bachelor of Arts in Education.